Measuring the Analytics of Quality

Corporate Capabilities Video | MARSH Open Innovation from Cinevita Films on Vimeo.

Our team recently created a video for an agency who had been pitching for a $20 million chunk of business. They had been pitching for months without success. They were spending thousands of dollars flying their team to the potential clients offices trying desperately to communicate their vision. On a last ditch attempt, they contracted with Cinevita Films to produce a short video promoting their company and capabilities. They used this video in their next sales meeting and were able to have the confidence to close that $20 million dollar piece of business. What do you think their ROI was on that video?

Retail Grocery TV Commercial | Cincinnati Video Production

Cinevita Films was honored to be selected to shoot and edit over 25 TV commercials for this national Giant in the Retail grocery market. These tv commercials had a wide media buy and was part of the largest advertising campaigns in the history of advertising. Even though this project was relatively straight forward and simple, it did come with its own set of unique challenges, as every video project does. On that note, video production tends to be about 50% problem solving. For this project we were given the challenge of following a shopper from one store to the other to document her experience and the amount of money she spent. This series of television commercials, all shot in Cincinnati Ohio, proved to be a unique experience.

Slow Motion Video Production

Cedarville Varsity Athletics from Cinevita Films on Vimeo.

Art is continually evolving. The art of filmaking is evolving faster than it ever has before, almost to the point of being difficult to keep up. We continually strive to keep up with the technological advances, as well as industry trends and the needs of our clients. One of the ways we have done this recently is by investing into a high speed camera.

Photography Promotional Video

shelby Street from Cinevita Films on Vimeo.

Patrick and Brittany at Shelby Street Photography contracted with us to make them a photography promotional video. Patrick and Brittany are Cincinnati Wedding Photographers. We first made promotional video for them in early 2011. They wanted to revamp their promotional video with a new story that fit their new branding. Patrick found a great loft space that was undeveloped to give an artistic, organic feel to their interview. We wanted to add interest to their interview, so we used the motion control technique that we use on some of our other video productions. This is the same technique we used when filming for ABC’s Nashville, in a smaller scale.

Health Care TV Commercial | Cincinnati Video Production

SRMC – Reason TV – Patient Focused from Genessa Health Marketing on Vimeo.

In March we worked with Genessa Health Marketing and Hafenbrack Marketing to produce three TV commercials to promote the Springfield Regional Medical Center. We filmed over the course of two days in a variety of areas around the hospital. Hafenbrack Marketing came up with the concept and wrote the script as well as did all of the editing, we were simply hired to shoot the piece. The two days of shooting went really great and we were able to accomplish a lot. In the end, we shot two 30 second TV commercials and one 15 second commercial. Below are the videos. Hafenbrack Marketing and Genessa Health Marketing are credited for both the concept and the editing.

2012 Demo Reel | Cincinnati Video Production

2012 Demo Reel | Cincinnati Video Production from Cinevita Films on Vimeo.

This year has definitely been a rollercoaster of a variety of different video projects. This year we have produced anything form hospital tv commercials to plastic surgery promotional videos to promotional videos for Universities. We had the honor of working on the pilot of ABC’s new drama “Nashville”. We traveled more than we have ever traveled before. Overall, we are very thrilled with how this year has gone and we know that we have been very blessed. This short demo reel is just a quick compilation of some of the different shoots that we have done.

Cinevita Films works on ABC’s new drama “Nashville”

ABC “Nashville” BTS with Kessler Crane from Cinevita Films on Vimeo.

I was honored to get a call from Kessler Crane to head down to Nashville to help Rodney Charters with a motion control shot for ABC’s new drama “Nashville”. Rodney Charters has DP’d the series “24”, “Dallas”, “Shameless”, “Charlie’s Angels” and much more, so it was a huge honor to get to work with him.